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By Cedric Jackson, November 28, 2017
Why You Should Credit Your Copywriters in Your Blog

The reason copywriters have jobs is that the average marketer or business owner either lacks the time or the skill to properly articulate their brand messages in their [...]

By Cedric Jackson, May 9, 2017
5 Content Creation Strategies for Small Businesses

Consistency is the key to any successful content marketing strategy. The problem is, far too many businesses treat content marketing as more of an afterthought; it's [...]

By Cedric Jackson, April 25, 2017
How to Develop a Content Style Guide

One of the trickiest parts of making any marketing initiative work is being completely in sync with everything every member of your team is doing. Since so many [...]

By Cedric Jackson, March 28, 2017
$5 Copy versus $50 Copy: How to Increase ROI by Spending More

These days, there are loads of freelancing sites that will help you create and deliver all kinds of content. From copywriting to graphic design to producing your podcast, there are [...]

by Cedric Jackson, March 29, 2016
Why Your Copywriters Keep Quitting

Keeping your writers happy and keeping them on your team is far more profitable than losing them. Here are, in my experience, several key reasons why you're constantly [...]

by Cedric Jackson, February 16, 2016
Outsourcing: How to Save Huge $$ on Content Creation

This article isn't going to try to convince you that spending money equals saving money, but we think that saving time certainly does. We also aren't going to try to motivate you [...]

by Cedric Jackson, February 2, 2015
5 Effective Branding Strategies for Small Businesses and Entrepreneurs

Online marketers tend to be of a single purpose when it comes to making money: generate leads, showcase the product with meaningful content, make the sale [...]

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